"Speed Dreams" Documentary Supported by Sweepstakes Offering Drivers a Grand Prize Trip to Porsche Sports Driving School
FAIRFAX, Va.--(BUSINESS WIRE)--Mar. 13, 2009--
While synthetic motor oils have an impact on the performance of
everything from race cars to minivans, many drivers may not be aware of
the critical role such oils play in their engines. A new documentary
featuring Mobil 1, the world’s leading synthetic motor oil, intends to
change all that.
Titled “Speed Dreams,” the 24-minute program will premiere March 16 at
10 p.m. EDT/PDT on The Documentary Channel. In addition to visiting
revered locations such as the Corvette Hall of Fame and delving into the
history of synthetic motor oils, the program highlights several
successful drivers as they discuss the factors that have helped propel
them to the top of their circuits.
“Speed Dreams” features interviews with 2008 FIA Formula 1 Drivers'
World Champion Lewis Hamilton of McLaren Automotive, Porsche factory GT
driver Wolf Henzler, and drag racing specialist Jason Whitfield of
Whitfield Racing. Each discusses the personal experiences on and off the
track that have helped bring auto racing success. In addition to the
lifelong support of family and friends and an innate desire to compete,
the drivers credit breakthroughs in racing technology – including the
reliable performance of Mobil 1 – for their ability to win at the track.
The documentary also features Bill Maxwell, Distinguished Engineering
Advisor, ExxonMobil Research and Engineering, a prominent member of the
team that invented Mobil 1 more than 35 years ago. Maxwell discusses the
origins of synthetic motor oil and traces its roots back to the U.S.
military’s need for lubricants that would not freeze in the extreme
temperatures experienced by its naval aircraft during World War II.
Maxwell also discusses his lifelong love affair with Corvettes, and how
it inspired him to become an engineer and eventually play a key role in
the development of Mobil 1. One of Maxwell's own dreams even comes true
on-camera as he is given the honor of turning the ignition on a
just-completed Corvette at the factory in Bowling Green, Kentucky.
“We’re very excited about this project, as it really shows viewers a
behind-the-scenes look at the technology that goes into a product like
Mobil 1,” said Scott Howard, Americas Automotive Marketing Manager,
ExxonMobil Lubricants and Specialties. “We’re proud of the contributions
that Mobil 1 makes to auto manufacturers and race teams around the
world, and we think any fan of fast cars and powerful engines will enjoy
this documentary.”
In addition to airing on The Documentary Channel, “Speed Dreams” can be
viewed online in its entirety on the network’s Sling.com channel (www.sling.com/network/189/The-Documentary-Channel)
from March 16 through the end of 2009.
From March 16 to May 15, the network will also offer a unique
interactive sweepstakes, titled “Drive of Your Dreams,” which features
Mobil 1 and will award two grand-prize winners a trip of a lifetime to
the renowned Porsche Sports Driving School in Leeds, AL. Over two days,
the winners will be able to experience first-hand what performance
driving is all about by putting various Porsche models through their
paces on the track and off-road.
The sweepstakes will be hosted at www.driveofyourdreams.com.
Visitors to the web site will be able to watch outtakes and other video
clips related to “Speed Dreams,” after which they will be asked to
answer a two-question multiple-choice quiz. For each question, entrants
will have the opportunity to increase their odds of winning the grand
prize. A new set of questions will be posted each week for the two
months of the sweepstakes. No purchase is necessary to enter or win in
the “Drive of Your Dreams” sweepstakes. The full set of official rules
and prize details will be available at www.driveofyourdreams.com.
About Mobil 1
The world's leading synthetic motor oil, Mobil 1 features anti-wear
technology that provides performance beyond conventional motor oils.
This technology allows Mobil 1 to meet the toughest standards of car
builders and to provide outstanding protection against engine wear,
under normal or even some of the most extreme conditions. Mobil 1 flows
quickly in extreme temperatures to protect critical engine parts and is
designed to maximize engine performance and help extend engine life.
Mobil 1 is also the Official Motor Oil of NASCAR.
ExxonMobil and Mobil 1 are trademarks of Exxon Mobil Corporation
(NYSE:XOM) or one of its subsidiaries.
About The Documentary Channel®
The Documentary Channel (DOC) is the USA’s first 24-hour television
network exclusively devoted to documentary films and the independent
documentary filmmaker, providing viewers with round-the-clock
opportunities to see fascinating, eclectic and award-winning documentary
films of all lengths and genres. Headquartered in Nashville, Tenn., with
offices in New York and Los Angeles, DOC was founded by Oscar®-nominated
and Emmy®-winning documentary filmmaker Tom Neff (CEO) in January 2006.
DOC now reaches over 21 million homes nationwide via DISH Network
(Channel 197) and several broadcast stations in major television
markets, including NYC TV (Channel 25) throughout the greater New York
metropolitan area. DOC also provides content to online distribution
outlets through www.youtube.com/documentarychannel
and www.sling.com/network/189/The-Documentary-Channel.
For more information on DOC, visit www.documentarychannel.com.
Source: Exxon Mobil Corporation
ExxonMobil
Media Line, 703-846-4467
